Case studies of UK artists, record companies, events and initiatives. (Image credit: JM Enternational)
There is great potential to build on international interest in the UK's musical heritage.
How One Direction used social media to build interest in its second album.
Find out how Plan B, the UK hip and R&B artist, used social media to launch his album.
Data visualisation helped UK indie group, The XX, turn its second album into a global viral hit. Find out how.
This case study from the music section describes how London has been selected as the headquarters for the planned Global Repertoire Database to catalogue rights ownership of musical works.
Guitar virtuoso Newton Faulkner opened up the recording of his fourth album, "Studio Zoo", to a 24/7 live feed to social media - with enlightening results.